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latest from kaizen

Uncategorised | 26 July 2025

The Economic Observer Feature: Group CEO Ameer Hamza Hasan on Kaizen Paint Middle East’s Vision for Perfection

Kaizen Paint Middle East, one of the region’s leading paint manufacturers, is built on its reputation for quality. “Paint, especially in automotive, is about aesthetics – there is no room for imperfection,” says CEO and Founder Ameer Hamza Hasan. “That commitment to perfection defines us and is the DNA of the company.” Composed of five […]

Pakistan | 13 March 2025

Rowing Towards Excellence with NEO at the KBC Regatta 2025

The Karachi Boat Club once again united the city’s rowing community for the KBC International Inter-School Regatta 2025, held at the scenic Chinna Creek. More than just a competition, the event celebrated dedication, teamwork, and resilience, bringing together young rowers striving for excellence. With NEO as one of the sponsors, the Regatta continued to grow, […]

Saudi Arabia | 05 March 2025

SIPCO Acquires Premium Paints to Strengthen Local Production and Expand Saudi Market Presence

Investment aligns with Saudi Arabia’s localization strategy and enhances access to high-quality coatings Saudi Industrial Paint Company (SIPCO), a subsidiary of Kaizen Paint Middle East (KPME), has acquired full ownership of Premium Paints Company (PPC), a Saudi-based coatings manufacturer previously a joint venture between Red Sea Building Materials & Equipment Trading Co. and Sherwin-Williams Company. […]

Pakistan | 31 January 2025

A Brunch for a Cause

On Sunday 19th January, Kidney Centre Brunch, a fund-raising event was organized by the Kidney Centre Youth Initiative. The event was attended by prominent and distinguished businessmen, industrialist, government officials, influencers and celebrities. NEO, a strong advocate for positive social impact, was one of the main sponsors of the event. Syed Ameer Hamza […]

Pakistan | 20 January 2025

NEO Hum Bridal Couture Week 2024

NEO is proud to be the title sponsor of Bridal Couture Week (BCW) Pakistan 2024, one of the most anticipated fashion events in the country. As a brand that stands for innovation and excellence, NEO collaborated with HUM Network to celebrate the artistry and craftsmanship of Pakistan’s bridal fashion industry. This sponsorship underscores NEO’s commitment […]

Pakistan | 07 January 2025

NEO Partners with Pakistan Padel Federation for the Sindh Open Tournament

The first ever Sindh Open hosted by the Pakistan Padel Federation saw Farhan and Abdul Rehman victorious in a thrilling final. As one of the main sponsoring partners, NEO presented the ‘Colorful Team of the Tournament’ award with a cash prize of PKR 100,000 to the winning duo. The event brought together the nation’s top […]